Onboarding Process to Make New Marketing Coordinators Fall in Love [and Stay] with Your Firm Transcript Tell me friends are you… Experiencing heavy turnover in your AEC marketing department, especially after a new hire’s first few years? Are you frustrated because your new marketers are not productive quickly? Are your…
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Onboarding Process to Make New Marketing Coordinators Fall in Love [and Stay] with Your Firm
Finding AEC marketing coordinators are hard. Once you find that marketing unicorn, make sure to make a great onboarding experience to make them fall in love and stay with your firm. This podcast episode shares a process to do just that.
Transcript: Using CRM Data for Better Proposals
Produce Faster Proposals with These InDesign Scripts & Plug-ins Transcript Lindsay: Do you have a hard time organizing your information or your data, either organizing it or getting it into your CRM system and being able to rely on this data or this information to pull it out and to…
Using CRM Data for Better Proposals
Learn about the four pillars of data collection and auditing: training, collection, auditing, and reporting. And hear about examples of how CRM data is being used effectively to make intelligent decisions and prepare effective proposals.
3 Ways to Prepare for an Unexpected RFP
You hear that an RFP, you haven’t been tracking, is coming out next week. In this episode, I share 3 items you can begin to work on now to get a jumpstart on that unexpected RFP.
Transcript: How to Write a Persuasive AEC Proposal Cover Letter
How to Write a Persuasive AEC Proposal Cover Letter Transcript Lindsay: Well, hello, Lindsay Diven, here, your marketing copilots. And today we’re talking about probably the most important part of your proposal. The cover letters. It is your first impression. It must set the stage for your proposal because many…
How to Write a Persuasive AEC Proposal Cover Letter
If your proposal cover letters begin with “We are excited to submit…” then this is the episode for you. Learn what makes a cover letter stand out and entice selection committee members to read the rest of your proposal.
Transcript: 5 Key Skills AEC Marketing Coordinators Need to Advance Their Career
5 Key Skills AEC Marketing Coordinators Need to Advance Their Career Transcript If you’re listening to this podcast, chances are you’re either in marketing or business development for an AEC firm. And, as such, most of your work revolves around proposals. You are most likely coordinating multiple proposals on any…
5 Key Skills AEC Marketing Coordinators Need to Advance Their Career
Through my experience training dozens of AEC marketing coordinators, I realized that they are a few key areas to really master to grow your career, even if you don’t want to stay in proposals. This episode introduces those five key skills.
Transcript: Have We Mislabeled the AEC Marketing Coordinator Role?
Have We Mislabeled the AEC Marketing Coordinator Role? Transcript Is your job title, a marketing coordinator or a marketing manager. If so, how much of your time is actually spent on marketing versus putting together proposals? Leading capture plans, preparing for shortlist presentations. That’s what we’re going to talk about…