We are almost six months into our “new normal” of working in a mostly still virtual world. Business developers in the A/E/C industry have really had to pivot and adapt to a virtual meeting world. A BD Pro shares what her BD looks like today and her predictions for the future.
Tips for Virtual Shortlist Presentations
#5: Tips for Virtual Shortlist Presentations I had the chance to meet with Dena to answer questions about what to expect as clients move to virtual formats for shortlist presentations, how marketers can prepare their presentation teams, and some advice to minimize technical mishaps. The conversation took place during one…
Office Not Required: Onboard New Marketers Virtually
Having your first day at a new job start at home feels a bit weird, but maybe the normal for at least a few more months. I sat down with my boss, Sarah, to talk about my firm’s onboarding process and her experience with virtually onboarding over a dozen new hires.
Look Your Best in Video Meetings – Camera, Lighting and Audio Set-Up Tips
This week’s Live with Lindsay, we shared lighting 💡 and camera 📸 set-up tips to help you look your best on your video calls. I have enlisted two very special guests who are very talented when it comes to photography, lighting, etc. Adam Kilbourne, FSMPS, CPSM and Cathy Hutchison, CPSM…
Sales Forecasting: Adjusting for Uncertain Times
Now more than ever, our architecture, engineering, and construction firms need to have a more accurate picture of what future sales are coming in or not coming in, to help make other business decisions. How is that handled at your firm? How can help in this effort? What if you…
Introducing the 5-Day Productivity Challenge – #WFH Edition
Need help figuring out how to work from home, homeschool your kids, and stay sane?!? Marketers are constantly being asked to do more within the same amount of time. Now we have been asked to do this while working remotely, educating our kids, and corralling colleagues. You want to do…
Tips to Combat Video Meeting Fatigue
Video meeting fatigue is real. In this video, I share my favorite tips and strategies to combat video meeting fatigue to help you stay sane and avoid burnout.
Business Development from a Physical Distance
In this video, Jen Newman, FSMPS, CPSM, and I talked about strategies for business development when we have to stay physically apart.
Leading a Virtual Marketing Department
You may be new to leading and managing a virtual marketing department. This article shares ideas and resources to help you lead your marketing team to keep the engagement and morale of your team high while still adding value to your A/E/C firm.
Preparing for Virtual Shortlist Presentations at Architecture, Engineering, and Construction Firms
Tips for Virtual Shortlist Presentations with Dena Wyatt I had the chance to met with Dena to answer questions about what to expect as clients move to virtual formats for shortlist presentations, how marketers can prepare their presentation teams, and some advice to minimize technical mishaps. Dena is an expert…