GinaRenee Autrey explains how by bringing more content online, their firm not only kept people engaged by learning but also brought more business into their firm.
Ideas to Improve Workplace Culture + Giveaway!
The new year often brings new health and fitness goals. What about our wellness at work? Do we need to set aside goals to improve our workplace wellness? Hilary Pritchett shares what exactly this means and some ideas to improve our workplace. Also, there’s a fun contest!
Most Popular Episode of 2020: Career Paths of A/E/C Marketers
In this episode, we replay the best episode of 2020. The most downloaded and listened to episode follows the stories of 7 people in the AEC field and how they go the positions they are in now.
How to Lead Change at Your A/E/C Firm – Part 1
Change is hard. And, it feels even harder to make change happen at A/E/C firms. My colleague, Rana Blair, helps firms with navigating big changes every day. In this first part, she tells us why it’s so hard and how to lead our teams through the different stages of change.
How to Ask for the Salary You Want and Deserve
Struggling with your salary negotiations? Want to ask for more but just not sure how? In this episode of Marketers Take Flight, I’m talking to Jason Ybarra about all things salary. Negotiations, promotions, and increasing your salary. Both with a new opportunity or within the company you are already in. Jason shares with us some tips for negotiating during interviews, reviews, and when it’s time to request more.
Produce Faster Proposals with These InDesign Scripts & Plug-ins
Julie Shaffer, CPSM is here with us again to discuss more features of InDesign as well as Scripts, Extensions, and Plugins. Let us help you work more efficiently and make your proposal production easier and faster.
Performance Goal Examples for AEC Marketing Departments
Discover actionable performance goal examples for your AEC marketing department in this podcast episode. Elevate your strategy with SMART goals and drive measurable success. Tune in now!
5 Content Strategies to Attract Clients
Carl shares five different content strategies you can use today to attract your ideal clients and position your firm as an expert in your markets.
How to Build Your Marketing Budget
Discover the art of crafting a dynamic marketing budget with my personal insights from the AEC industry. Join me as we explore actionable strategies to align your financial plans with your firm’s goals.
Marketing Ideas that Generate Demand and New Sales Leads
Wouldn’t it be cool if marketing could help generate revenue for your A/E/C firm? What if you could generate new client or project leads that you could pass to your business development teams? Julie Huval, CPSM shares some ideas to do just that.