How can you write a project description on deman when the project manager may not be available? Discover how in my DIY Project Description series.
How do you define local?
Coming out of the recession, local has mattered. Both public and private clients are feeling the pressure to give the work to the local firms. By selecting firms who are local, they are supporting the local economy. This is a no-brainer for elected officials and authorities who must cater to…
Set Yourself up for Success: Grammar and Proofreading
This is part of the Setting Yourself Up for Success series. This series helps marketers in the engineering/architecture/construction industry navigate the proposal turbulence and have their career take-off! In the Grammar & Proofreading episode, we explore the differences between writing and editing guidelines and why it is important to have…
Rule the Rehearsal Roost
Your firm has been shortlisted. Congratulations! Now the real work begins to prepare the presentation. Not only are you responsible for capturing your sales message and complex technical information into graphically appealing slides or other visual displays, but you are also responsible for organizing all of the rehearsals and corralling…
How a no-go decision can actually increase your sales
You have just received a proposal for a client you may or may not have worked for previously. You know you can do the services requested and the submittal is “little” effort to put together. In fact, you have a go-by from a previous submittal that you can just update…