Only a small handful of AEC marketers hold positions as principals and owners at their firms. This episode shares guidance, advice and resources for AEC marketers to pursue their own path to principal.
How to Say “No” as an AEC Marketer
There isn’t much an AEC marketer can’t do, but there is one word that marketers can’t say, “no.” Jen McGovern joins me to talk about how saying “no” too much can have a negative impact on your career and some ways to say no without saying no.
How to Gain More Credibility with the C-Suite
Do you ever feel like you’re doing everything right when it comes to marketing, but you’re just not getting the respect or credit you deserve from the C-suite? If you’re nodding your head in frustration, this episode is for you. You’ll learn why there’s a disconnect between CEOs and marketing, and what can be done to reconnect.
Going from Individual Contributor to People Manager
Making the shift from an individual contributor to people manager can be challenging. This week’s guest shares how she formed her new team, built relationships, and the metrics she uses to measure their performance.
5 Key Skills AEC Marketing Coordinators Need to Advance Their Career
Through my experience training dozens of AEC marketing coordinators, I realized that they are a few key areas to really master to grow your career, even if you don’t want to stay in proposals. This episode introduces those five key skills.
Have We Mislabeled the AEC Marketing Coordinator Role?
This podcast episode explores the differences between sales and marketing roles. Why AEC firms call everyone a marketing coordinator and how that is hurting recruiting and retaining great talent in the industry.
Tips to Advocate for Yourself and Advance Your Career
You may feel uncomfortable talking about yourself but there is no better person to advocate for you and your skills. Maisha Hagan shares some tips on how to achieve that self-advocacy whether you are an introvert or extrovert.
Already Ditched Your New Year’s Resolutions? Try This Instead
Over a third of us have abandoned our New Year’s Resolutions by now. Why do we keep setting them? And what can we do instead? In this episode, I share the SMARTER Goal Framework and how that system can help you achieve your goals.
Set Yourself Up for a Great 2022 with These 3 Questions
Allow yourself to say goodbye to last year and enter the new year with a fresh slate. Set yourself up for a powerful, productive new year with this 3-question exercise.
Goodbye and Good Riddance to 2021
I’m saying goodbye and good riddance to 2021. Part of this is to look back one of the most challenging years of my life to reflect. And to tell you how that year has shaped me and this podcast moving into 2022.