Is there a career path in A/E/C marketing beyond the marketing coordinator role? Can you ever get beyond the proposals? Do you want to? What other career paths are there for AEC marketers? In this episode I share the career paths of 7 different A/E/C professionals and bring on a special guest. It’s fun and inspiring.
Step-by-Step Mid-Year Review of Your Performance Goals
We are well into the second half of 2020. Now’s the perfect time to review your performance goals to see what you’ve accomplished and what you have left to do. In this episode, I have four steps to help you do just that.
Imposter Syndrome – What it is and How it’s Holding you Back
Today’s topic is about imposter syndrome. I am sharing the textbook definition, what I really think it is, and then a few times it could have held me back from big opportunities. I round out the episode by giving you a few strategies to overcome these feelings.
Podcasts for Marketing Coordinators
This podcast list is becoming an annual occurrence for Marketers Take Flight. This is now the third annual podcast list article I’ve written. This year I decided to focus just on podcasts for marketing coordinators. You can read the first one here and the second one year. I think I…
Beyond Proposals: Adding Value as a Remote Marketing Professional
With remote working it might be challenging to appear to be working or demonstrate your value if you aren’t producing a proposal. What is the best use of your time during this unique situation? This article shares some initiatives you can start while working remotely to continue to add value to your firm.
Introducing MARKET-ers’ Place
It’s HERE! THE newest place to get training, tools, and resources specific to A/E/C marketing. It’s called MARKET-ers’ Place and it’s officially open for business. Access MARKET-ers’ Place Here: https://www.marketerstakeflight.com/shop/ Why I Created MARKET-ers’ Place When I first started out as a marketing coordinator at an engineering firm, I had…
The Power of Self Education
It’s critically important for your career growth to continue to improve your skills and expertise. This can’t be solely by doing the work, managing more or larger proposals. It comes through self-education. Learn more about the power of self-education in this new article.
Marketers, Stop Apologizing
Why do we apologize so often? And, how it this hurting our authority in the workplace? I dive deep into both as well as other potentially problematic phrases to stop using.
10 Important Lessons I’ve Learned from the Last Decade
While I was reflecting over the past decade, I thought about the lessons I learned and would love to tell my 10-year ago self. I want to share them with you in hopes that you can take some of my wisdom and learn them in less than 10 years!
The Emerging Role of Marketing Technologist
An emerging trend I am seeing is that A/E/C firms are merging skill sets and responsibilities of marketing and traditional IT or tech roles. The is leading to the emergence of a marketing technologist role. This article shares the stories of two professionals who are leading this effort for their firms.