I talk with Sarah Kinnard in this episode to demystify the annual AEC business planning process. She shares different types of plans, common hurdles, how to streamline the process, and the power of goal setting. This episode includes practical advice and specific examples to navigate your firm’s process.
How to Build Your Marketing Budget
Discover the art of crafting a dynamic marketing budget with my personal insights from the AEC industry. Join me as we explore actionable strategies to align your financial plans with your firm’s goals.
Develop Your A/E/C Marketing Budget (With Templates)
Get started with developing your A/E/C marketing budget with this guide. In it, I cover what to consider in developing it and provide templates so you can begin today!