Discover the pivotal role of writing in AEC marketing success. Explore practical tips and strategies to hone your writing skills and stand out in the AI era. Enhance your career with effective communication and critical thinking.
Should You Stay or Go? Knowing When to Leave Your Firm with Michelle Hubbard, CPSM
Michelle Hubbard, CPSM shares key insights on identifying the right time to pursue new career opportunities. Discover actionable advice for making informed decisions about your professional journey in this enlightening episode. Tune in to gain the confidence to make your next move.
Most Popular Episode of 2022
The most popular podcast episode of 2022? No surprise here: Have we mislabeled the marketing coordinator role? This episode explored the differences between sales and marketing roles. And, how calling everyone a marketing coordinator is hurting recruiting and retaining great talent.
The ONE Marketing Tool That Saves Time & Improves Consistency
This one tool can provide your staff and new hires the ability to easily access the marketing information you need, when you need it the most at that proposal crunch time. It sounds so simplistic, but many marketing departments don’t have one. Perryn Olson is going to share how by creating a marketing department handbook has saved his team time, helped with onboarding, and elevated the department status with in the firm.
3 Ways to Prepare for an Unexpected RFP
You hear that an RFP, you haven’t been tracking, is coming out next week. In this episode, I share 3 items you can begin to work on now to get a jumpstart on that unexpected RFP.
5 Key Skills AEC Marketing Coordinators Need to Advance Their Career
Through my experience training dozens of AEC marketing coordinators, I realized that they are a few key areas to really master to grow your career, even if you don’t want to stay in proposals. This episode introduces those five key skills.
Have We Mislabeled the AEC Marketing Coordinator Role?
This podcast episode explores the differences between sales and marketing roles. Why AEC firms call everyone a marketing coordinator and how that is hurting recruiting and retaining great talent in the industry.
How to Get the Proposal Information You Need, When You Need It
Have you ever felt like your internal proposal process was taking too long? In this episode, Kate Robinette, CPSM tells us how to better prepare and execute your next proposal. She gives us the steps to help your team juggle multiple proposals, stay on task with proposals, and maybe even help you streamline your process.
Answering the Questions, You Were Afraid to Ask as a Newbie, Part 2
#39: Answering the Questions, You Were Afraid to Ask as a Newbie, Part 2 In this episode, I continue our professional skills-building conversation with Keelin and Matt. If you are a newbie to marketing and the proposal process, you do not want to miss this. We are answering questions that…
Remove the Waste in Your Proposal Process Using Lean Principles
Have you ever wanted to refine your proposal process? How do you ruthlessly eliminate waste from your proposals? In this episode, I talk to Kathryn Bennett, CPSM about applying lean principles to your proposal process.