I teach AEC marketing professionals the steps to modernize their marketing through training and technology.
This podcast is focused on helping you uncover your professional and personal goals. It’s focused specifically on the challenges and frustrations of an AEC marketer. Through inspiring stories and actionable advice, you’ll learn how to take the steps to design the life you want.
Have you ever considered paid ads to amplify or accelerate your content marketing? In this week’s episode, I have on Lindsay Young, MBA, CPSM Chief Difference Maker at nu Marketing and we are talking about LinkedIn ads as well as the strategies around using LinkedIn for your personal and firm brands.
The most popular podcast episode of 2022? No surprise here: Have we mislabeled the marketing coordinator role? This episode explored the differences between sales and marketing roles. And, how calling everyone a marketing coordinator is hurting recruiting and retaining great talent.
Are you looking for that elusive marketing coordinator unicorn for your AEC firm and having a hard time finding the perfect person? It may be time to rethink how you’re approaching how you’re filling those positions. Today’s guest shares some new approaches to try.
Through her award-winning marketing career and success as a Principal and Board of Director at a national architecture/engineering firm, Lindsay inspires a practical and achievable approach to building a marketing career in the architecture, engineering, and construction industry.
She proves that by putting plans into action, working hard, and learning even when you think you know it all, even the newest marketing coordinators can bypass self-doubt and overwhelm, and instead create value for their firm as they move closer to building a life and marketing career they love.
I have preselected articles and resources to get actionable, momentum-building advice perfectly paired with your current role.